Email Marketing Solutions Tailored To YOU
Sometimes, you just need someone who specializes in that one specific area. Someone who can diagnose a problem and come up with a tested solution specifically for you.
If you don’t know which way is up when it comes to email marketing, then I might be able to help.
Here’s what you should know about me:
- I have worked with DTC ecommerce brands in multiple niches, informational products, course creators, and EdTech companies.
- I am an expert in Klaviyo, Active Campaign, MailChimp, and ConvertKit, but can adapt to any ESP.
- I don’t work with just anyone. I will only work with companies where I am certain that our partnership will bring a massive ROI.
- I don’t believe in churn and burn tactics. I create email strategies that are focused on long term relationships and retention.
- I can do everything when it comes to your email marketing channel, except for producing high level graphics or “pretty” emails. I believe in text based emails where the images supplement the text, not the other way round.
Here’s who I can help:
- Anyone with an email list
- Anyone with a product that people like and want to buy
- Anyone who is already generating revenue and making money
Sound like you? Let’s chat.
Services
Account Audit + Consultation
Need some suggestions, but not ready to hire someone to take over your email marketing channel?
I’ll do a deep dive into your email account and provide you with areas that could be improved plus a 30-minute strategy call.
On-Going Consultation
Are you doing email in-house but want access to someone who’s up-to-date on all of the best practices of email marketing?
Need an email expert on speed dial that you can call for help on any email project?
This includes up to 4 face-to-face strategy calls per month (30 minutes each) and access to me via Slack for any questions you might have.
Automation Build-Out
Have one or more automations that aren’t performing as well as they could? Have you been using the same welcome flow for the past 2 years?
I’ll build out a complete automation including strategy, copy, and Klaviyo implementation.
Full List Management
Are you ready for me to just take over your email marketing channel?
I’ve managed email lists for businesses across multiple DTC ecommerce niches, information products, and EdTech to develop long-term strategies, increase engagement, and grow revenue.
If you’d like to do the same, you can apply below.
Reviving a Dead Email List
Case Study coming soon –
Summary – In September of 2022, I took on a list that was generating less than 5% of total revenue via email. No campaigns had been sent in 7+ weeks.
By Black Friday, I had re-engaged the list and increased the percentage of revenue generated to more than 30%.
Finding money in Abandoned Carts
Case Study coming soon –
Summary – In March of 2023 I began working with a DTC ecommerce company with ZERO email marketing in place.
The first automation that I built out was an abandoned cart flow and in the first 30 days it generated almost $5,000.
Case Studies
Testimonials
“Ben is phenomenal. We continue to use him for all of our email and copywriting needs!
Justin Price – AdSquad
“Working with Ben Henken was transformative for our email marketing. We immediately saw a lift in our campaign performance and customer engagement. Beyond his strategic expertise, Ben stood out for his professionalism and approachable demeanor. His easy-going nature made collaboration a joy, and his commitment to our brand’s success was palpable. If you’re in e-commerce and need a trailblazer in email copywriting, Ben is your man. He’s an outstanding individual.“
Jon G – Greco Gum
“Ben has been an incredible asset to our team. As a HealthTech software company our goal is to empower parents, lighten the load of clinicians and engage students. Ben’s ability to speak to each of these target audiences with clarity and with the right tone is truly amazing. He found our voice and has crafted many, many emails that speak exactly the message we were looking for. As a big bonus, he is very easy to work with–a great communicator and prompt at finishing projects. His background in math makes him uniquely qualified to understand and interpret analytics from our email campaigns. The process of setting up automations, organizing our audiences and creating sustainable campaigns can be really daunting. Ben has made that process so much easier for us. We couldn’t be happier with the services he’s providing. I’d recommend him to anyone.“
Annie Jorgenson – At Home Articulation
Email Marketing Solutions 